Belk to open Crown & Ivy store

Image: Mike Kalasnik / CC BY-SA 2.0

Department store chain Belk is opening a stand-alone store for its Crown & Ivy private label in Raleigh, North Carolina.

The Crown & Ivy boutique will exclusively carry the store brand and be located on the upper level of the Crabtree Valley Mall, in a former Banana Republic. Belk also operated a department store at the mall.

The retailer briefly tested the concept with a monthlong pop-up shop for the label on Charleston's King Street in March.

Crown & Ivy is considered a brand that embodies Southern style, an image being cultivated by Belk's current owners, Sycamore Partners.

The private equity group bought Belk in 2015 for $3 billion. In June, CEO Tim Belk announced his retirement, marking the end of the family's oversight of the brand.
Separately, Belk is selling its corporate headquarters in Charlotte. The more than 30-acre property is currently being offered for $80 million.

Suggested Articles

Costco changes up its menu items, and Alibaba and Guess partner for a physical store.

Janey Whiteside, Walmart's new chief customer officer, is well acquainted with the importance of customer service in modern retail.

Whole Foods will offer deals on Amazon's Prime Day, and tariffs against China are causing pricing hikes.