Whole Foods names president of new brand

With the launch of a new brand, 365 by Whole Foods Market, the grocer named Jeff Turnas as president of the value-based brand. Turnas has been with Whole Foods for 20 years, serving most recently as president of the company's U.K. region and previously as president of the North Atlantic region.

"For the past 37 years, we have built our company by leading with high quality standards and continuous innovation," Turnas said. "We are now excited for the next evolution to extend our offerings to a broader audience in a way that complements our successful Whole Foods Market brand."

Turnas has held various leadership positions in both the product division and operations throughout his career at Whole Foods. Press Release