Target's (NYSE:TGT) holiday plans include new apps even as the retailer promises to beef up data security following last year's massive data breach that compromised the credit-card information for 40 million shoppers and the personal information of 70 million more.
Target will relaunch its mobile and tablet apps to make browsing, building lists and navigating the store easier, according to CEO Brian Cornell. The retailer expects 75 percent of holiday traffic will come from mobile devices, spurring the need for a revamped checkout process and the addition of a mobile wish list.
"I have watched kids explore it, and it's incredible to see how much fun they have building a list of their top toys for Santa," Cornell said. "It also makes life a little easier for parents who can secretly see, share and shop off of their kids' wish lists whenever it's convenient." Story