In October, Target (NYSE:TGT) put out a call for startups to apply to its Target + Techstars accelerator program, and it has received replies from more than 500 tech-based companies.
The program is being led by Techstars Managing Director Ryan Broshar and West Stringfellow, VP of internal innovation and operations at Target. The two will narrow down applicants to just 10. Stringfellow is also in charge of Target's secret Goldfish project.
Beginning in June, those 10 companies will relocate to Minneapolis, where they will be given resources and guidance from Target executives including Casey Carl, chief strategy and innovation officer, and Jason Goldberger, president of Target.com and mobile.
Target received more than 500 applications from 45 countries and held recruiting events in five U.S. cities. Ideas ranged from connected toys to virtual fitting rooms.
The program will culminate in a demo day sometime this fall, when the startups will present their products.
Target has been particularly aggressive in attracting new tech talent and ideas as the retailer tries to both drive innovation from within and partner with new entrepreneurs.
-See this Target announcement
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