Taco Bell delivers in California, Dallas

Taco Bell (NYSE:YUM) has teamed up with DoorDash to offer delivery. Customers can now place orders through the DoorDash website or app in more than 90 cities across California and in Dallas.

Delivery of Taco Bell costs $3.99 an order and is available between 10 a.m. and 11 p.m., Bloomberg reported.

Earlier this year, Yum! Brands, the parent company of the fast-food chain, dropped news that it was considering a delivery service as part of a new in-app loyalty program. CEO Greg Creed said that delivery could be a big sales driver for the brand. The company already runs delivery for another one of its brands, Pizza Hut.

Once an order goes through DoorDash, the app sends a driver to the nearest Taco Bell to pick up the food. In initial tests, deliveries took about 38 minutes.

Other restaurant chains that have been toying with the idea of delivery include Chipotle, which recently made a deal with Postmates to deliver in more than 60 cities. And of course Starbucks (NASDAQ:SBUX) also works with Postmates to provide delivery. 

Taco Bell plans to expand delivery as DoorDash enters more cities. The startup aims to operate in 500 cities by 2016.

For more:
-See this Bloomberg article

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Taco Bell to launch in-app loyalty program
Taco Bell mobile sales 20% higher than in-store
Taco Bell to launch an upscale fast-casual chain
Taco Bell taps president as new CEO
Is Chipotle adding seafood to the menu?  

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