Sundance Catalog planning seven new brick-and-mortars

The Sundance Catalog announced plans to open two newly-designed brick-and-mortar locations in 2015 and up to five additional storefronts in 2016. Founded in 1989 by actor Robert Redford, the lifestyle brand retailer of women's and men's apparel, footwear, jewelry and home decor opened its first physical store in 2007.

The first store will open in September in Edina, Minnesota, and the second in Dallas in November. Additional locations will include malls, shopping centers and street locations.

The new store designs are inspired by the craftsmanship and artistry of the brand. Rooted in the American West, the brand supports independent expression and creativity, as shown in the artisan materials used throughout the new locations.

Although physical stores are now an important part of omnichannel retail, brands such as Sundance Catalog have proven that the catalog is not dead. Last year, for example, online retailer Wayfair announced it would publish a periodical for the launch of its new Birch Lane private label line of home furnishings. And at the start of 2015, department chain JCPenney (NYSE:JCP) announced the resurrection of its print catalog five years after it stopped production because of a shift in focus to the Web.

For more:
-See this Sundance Catalog press release

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