Meal delivery service Sprig will not be available to consumers in Chicago. Thus far only delivering in San Francisco and Palo Alto, California, the service will now deliver healthy, cooked meals, in approxiamtely 15 minutes, to those in the Windy City 15.
Sprig will use a dynamic pricing system, similar to the one that Uber uses, Chicago Tribune reported. The company launched in 2013 and has delivered more than 500,000 meals. Sprig joins a growing retail space as Amazon (NASDAQ:AMZN) recently partnered with local eateries in Manhattan to deliver prepared foods.
A typical meal at Sprig ranges between $10 and $12 with a $1 to $4 delivery charge. Or, users can opt to pay $10 a month for unlimited delivery. Customers can pick from three meal choices a day and delivery is available from 5-10 p.m. Lunch delivery will launch later this summer.
Last month, Sprig received $45 million in funding, with total funds reaching $57 million over the past 18 months. Sam Kass, former White House chef and Chicago native, is among the investors.
Independent contractors will drive the delivery cars, which will be equipped with warming bags.
Sprig is following the consumer trend for quick meals that are also healthy and fresh.
-See this Chicago Tribune article
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