Sears names new president of Kenmore, Craftsman and DieHard

Sears Holdings appointed Tom Park as president of Kenmore, Craftsman and DieHard business unit. Park joins Sears after serving as VP and general manager of Belkin International's Linksys division.

Park's appointment comes just three weeks after the company named Lynn Pendergrass, a GE veteran, as president of hardlines, which includes the Kenmore, Craftsman and DieHard business unit as well as hardlines partners, home appliances, lawn and garden, tools and Sears Auto Centers.

Prior to joining Belkin in 2004, Park had a lengthy stint with Walt Disney. He was the director of finance for Walt Disney Imagineering before getting promoted to VP and controller of Disney Consumer Products, then served as VP and general manager of Disney Collectibles.

Park was also senior VP of Disney Direct Marketing and president of The Disney Store Worldwide during his career there.

"Tom is a veteran in the consumer and business-to-business technology space," said Edward Lampert, Sears Holdings' chairman and CEO. "His experience at Disney, one of the country's most treasured brands, in addition to his over 30 years of experience in sales, operations, sourcing and logistics, product management and finance, positions him well to serve as the steward of our brands as we continue to transform our company."

Earlier in his career, Park worked for Unisys, EStyle and MGA Entertainment.

Although the company posted a profit this quarter for the first time in three years, revenue is still down 22.5 percent. Press Release

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