Retailers are already gearing up for Christmas

Retailers are getting a jump on the holiday season early this year, with many merchants already placing their year-end orders.

With a months-long time lag between putting in orders and seeing the items on shelves, merchandising teams are thinking of ways to get the right assortment of holiday merchandise in stores for the busy holiday shopping period. If last season was any indication, this year retailers could push their holiday promotions earlier, with some Christmas sales beginning before Halloween. Story

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