Nordstrom, Macy's keeping outlets near flagships

More retailers are choosing to keep their discount outlet stores closer in proximity to their main-stay brand locations. While the two formats were formerly divided in most cases, retailers are now seeing the benefits of keeping the economical off-price divisions close to traditional stores. Brands generally seem to be opening more discount stores, and Nordstrom and Macy's are both embracing the new proximity approach to retail. Earlier this year Macy's announced that it would open a Bloomingdale's Oulet store in Manhattan, near its Bloomingdale's flagship location. Nordstrom has similar plans. The company recently reported that while sales at its full-line stores fell 0.5 percent last year, sales at its Rack stores rose 3.8 percent. Story