Meijer outlines expansion for 69 Meijer Optical centers

Meijer is expanding the number of optical centers in an effort to enhance its retail healthcare services.

The retailer on Monday announced it has selected U.S. Vision as its exclusive vision center partner, and will operate a total of 69 vision centers in Meijer stores by the end of the year.

U.S. Vision is a separately owned and operated company, but as part of the new deal, all of its vision centers will be renamed "Meijer Optical" by the end of April. Currently there are 50 optical locations in Meijer retail stores in Michigan, Indiana, Illinois and Ohio. Meijer began working with U.S. Vision in December 2011.

The newly branded Meijer Optical center is an effort to provide more health services at Meijer's full-service pharmacies and clinics. The Meijer Optical shops are full-service vision care centers, offering frames, contact lenses, sunglasses, ready-made readers and accessories. Optometrists will also be on hand to perform comprehensive eye exams.

Meijer joins a long list of retailers that have upgraded their health services in recent months. Rite Aid (NYSE: RAD) announced last week that it has acquired Boston-based Health Dialog Services, a health adviser and care analytics provider. Through the new deal, Rite Aid will offer more in-pharmacy health coaching for medical decisions, chronic conditions and wellness, population analytic solutions and consulting services. In December, Walgreens (NYSE: WAG) announced it was expanding in-store clinic services to include preventive health care provided by its pharmacists.

Meijer is a Grand Rapids, Mich.-based retailer that operates 204 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois and Kentucky.

For more:
-See this Meijer press release

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