McDonald's And Visa Partner For A Budgeting Website That Needed A Little More Budget For A Sanity Check

McDonald's (NYSE:MCD) is coming under fire for what probably seemed like a good idea: providing web-based tools for employees to manage their personal finances. The fast-food giant partnered with Visa (NYSE:V) to create quizzes, tools and a downloadable budget journal on a Visa website. But that journal includes some unfortunate assumptions: that McDonald's employees will be working two jobs or have other income, and that groceries and clothing don't need to be included as separate monthly budget items. (A sample budget also includes a monthly item for "heat" as zero, but maybe Mr. Sample is just an apartment dweller.) The tools might actually be helpful, but McDonald's put them on a publicly accessible website that was guaranteed to generate unwanted public attention.Story

 

Suggested Articles

Costco changes up its menu items, and Alibaba and Guess partner for a physical store.

Janey Whiteside, Walmart's new chief customer officer, is well acquainted with the importance of customer service in modern retail.

Whole Foods will offer deals on Amazon's Prime Day, and tariffs against China are causing pricing hikes.