Kohl's comeback plan

Kohl's is just beginning its reinvention. On the three-year journey, the retail chain is looking to advance e-commerce, better its merchandise mix and create a new loyalty program as part of a comeback plan to win over shoppers. Most recently, Kohl's has pushed its buy online, pick up in store program and targeted promotions for loyalty members. The retailer is changing its slow-to-innovate image to one, post recession, that is on the forefront of technology and retail trends of the present. Story

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