Keith Sherwell has been named the CIO of Office Depot International as the company's emphasis on big data increases.
Sherwell previously acted as CIO of Sears Holdings from March 2010 to May of 2013 when he was an IT advisor cum liaison to the OfficeMax board during the merger talks. His transition to CIO of Office Depot (NYSE:ODP) international will become effective Sept. 15, according to Chain Store Age. However, his experience with the brand has already gained traction. He has acted as a technology integration consultant for Office Depot since the completion of the company merger with OfficeMax in 2013.
Sherwell was integral to the implementation of big data analytics and technology at Sears, including the company's April 2012 launch of its MetaScale big data accelerator. He will assume responsibility for integration of Office Depot and OfficeMax technology in the European, Asia-Pacific and Latin American markets.
The company is in the midst of combining the Office Depot and OfficeMax websites into a single site for maximum efficiency to be completed this year, reported The Wall Street Journal. The expanded efforts come in the wake of increasing competition from Amazon (NASDAQ:AMZN), whose success is thought to be contributing to an eroding demand for Office Depot office supplies.
Sherwell's experience may once again be useful as Office Depot utilizes big data analytics and technology such as Hadoop to gain more insight into consumer habits and shifting markets, especially as the company attempts to compete with market leader Staples (NASDAQ: SPLS) amid climbing expenses.
Todd Hale will retain his position as CIO of Office Depot. Story