Google (NASDAQ: GOOG) is reportedly planning to open up its first-ever retail store in Manhattan's SoHo neighborhood. The Internet giant is close to signing a lease at 131 Greene St. for an 8,000-square-foot space, reports Crain's New York.
Until now, the Mountain View, Calif.-based company has relied on small shops within Best Buy and other retailers to promote its Nexus and Chromebook products. Google also opened several temporary pop-up displays across the U.S. last year where people could test the gadgets and speak with Google-trained staff. Overseas, Google in 2011, launched an Android store called "Androidland" in Australia, Indonesia and India.
The SoHo location is currently home to several other upscale tech and fashion retailers, including Apple (NASDAQ: AAPL), Louis Vuitton, Ralph Lauren and Tiffany & Co.
There's no word yet from Google on when the store will open to the public.
-See this Crain's New York article
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