Online retailer eBay (NASDAQ:EBAY) is marking its 20th anniversary with the release of eBay 4.0, a new app for iOS and Android.
"The new eBay mobile app reflects our commitment to designing great experiences for our buyers and enabling continued growth for our sellers. Our success is driven by our extraordinary global community—and we are driven by our purpose to empower people and create opportunity through connected commerce," said Devin Wenig, eBay CEO.
"As we celebrate the 20th anniversary of our amazing company, our marketplace has never been larger, never had more choice for consumers around the world, and never been more vibrant than today. We're just getting started."
EBay launched one of the first apps for the iPhone in 2008, and has reached roughly 279 million downloads worldwide. The new app is designed to deliver a more personalized experience and better mobile environment for eBay buyers and sellers.
"EBay 4.0 is a significant step for the company and underscores our commitment to the mobile commerce world we live in today," said RJ Pittman, eBay's chief product officer. "Inspired by customer feedback, the new app introduces a simplified user experience and personalization that learns from your interests, and delivers a tailored shopping and selling experience based on activity. This release represents an exciting new starting point from which we aim to drive big innovation across all devices at once."
The online retailer and marketplace recently split with PayPal, and has been revamping and refocusing its digital precence. In July, eBay shuttered three of its standalone apps, including Valet, Fashion and Motors, and will no longer operate its on-demand delivery service.
-See this eBay announcement
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