E-commerce almost 7% higher in UK than in US

It seems the U.K. is well advanced in the e-commerce space in comparison with U.S. shoppers. According to eMarketer estimates, e-commerce will account for 13 percent of all retail sales in the U.K. this year, while in the U.S., e-commerce will total about 6.5 percent. Of the overall population in the U.K., 73.1 percent will make a digital purchase this year, and 62.5 percent of the U.S. population will be digital buyers. Not to mention, U.K. consumers are well advanced in click and collect sales, which will be worth $5.47 billion in 2014. Story