Grocery chain Loblaw will now offer Canadian shoppers a click-and-collect service. The order online and pick-up in-store program will be available at a store in the Toronto suburb of Richmond Hill, with two or more stores being added in a few weeks.
The company has created a specific website for the service, shop.loblaws.ca, where customers can order groceries, reported Canadian Grocer. Then shoppers pick up the items at a drive through, no need to get out of their cars. Instead a customer presses a button to buzz staff in the store, who will bring the items out to the car. Items are picked and packed also by store employees.
Loblaw is charging $3 to $5 for the transaction. A spokesperson for the retailer pointed out that the cost is low considering it usually takes a consumer 45 minutes to shop a grocery store.
Currently the shopping site offers 20,000 products for purchase and shoppers can customize their orders.
"We have click-and-collect associates in our store, engaging with customers and helping them understand the program, answering any questions they may have. As we roll out more stores, we plan to increase marketing and promotional activity," Jeremy Pee, senior VP of e-commerce and omnichannel at Loblaw told Canadian Grocer in an email.
Click-and-collect grocery services are also rolling out throughout the United States. Just last week, Dash's Market, a four-store grocery chain in western New York, announced it will soon be offering click-and-collect grocery pickup to its customers. In addition, Walmart (NYSE:WMT) recently piloted a click-and-collect service at its Bentonville, Arkansas, store. And in the Northeast, Hannaford plans to add a curbside grocery pick-up service to several of its stores.
-See this Canadian Grocer article
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