Bonobos CEO Della Badia departs suddenly

There has been a sudden executive shakeup at online retailer Bonobos as CEO Fran Della Badia has left the company after just three months. Co-founder and Chairman Andy Dunn will return as CEO.

Della Badia was simply not the right fit, according to the company.

"We've been on a fast growth trajectory and I was eager and excited to bring someone in with Fran's experience and pedigree," Dunn said. "What she and I learned in just a few months is that at this stage, we still need the founder at the helm."

"These past months leading Bonobos have been a great experience for me," Della Badia said in a statement. "While I was brought in to effect change and to evolve operations, it quickly became clear that at this stage, the company and culture still require Andy's involvement on a day-to-day basis."

Bonobos launched as a men's lifestyle brand and online retailer in 2007, and has since expanded to brick-and-mortar locations. Co-founder Brian Spaly left Bonobos in 2009 to head Trunk Club.

Della Badia will remain an adviser to the company.

Related stories:
Bonobos opens first Seattle store
Bonobos to open largest flagship in Manhattan
Bonobos raises $55 million to open new stores
Online retailers Warby Parker, Bonobos open more stores
Bonobos CEO: It's a balancing act

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