Apple stores were 25 years in the making

Apple's Steve Jobs and Steve Wozniak considered opening Apple retail stores as far back as 1976. Apparently the pair met with Regis McKenna, a Silicon Valley marketing guru who then drafted an eight-page marketing plan that included Apple stores as distribution channels. The original stores were intended for larger commercial customers but would eventually be expanded to the consumer market. There are now more than 400 Apple stores globally. Story

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