Apple Opens Official Store on China's Tmall Website

Apple has partnered with Chinese e-commerce giant Alibaba to open an official online store on its popular online marketplace Tmall. Tmall is currently the world's second largest online retailer and using Tmall gives Apple a major new channel, as well as several new marketing tools as the company attempts to boost China sales. Story

Suggested Articles

Costco changes up its menu items, and Alibaba and Guess partner for a physical store.

Janey Whiteside, Walmart's new chief customer officer, is well acquainted with the importance of customer service in modern retail.

Whole Foods will offer deals on Amazon's Prime Day, and tariffs against China are causing pricing hikes.