Amazon (NASDAQ:AMZN) is partnering with stores in Manhattan to expand its one-hour delivery service to include prepared foods. The Prime Now service will offer prepared meals and baked goods from D'Agostino, Gourmet Garage and Billy's Bakery, all quintessential New York neighborhood stores.
Local store delivery will be available across all of Manhattan in the upcoming weeks, with more stores being added, reported CNet. Next in line are Eataly and Westside Market.
Amazon also plans to expand Prime Now to more cities in the near future.
Amazon already offers same-day delivery of groceries and dry goods through Amazon Fresh. But the expansion of Prime Now may help put the e-commerce giant in better competitive standing against other grocery services such as Peapod, FreshDirect and Google Shopping Express.
Prime Now is available for Prime members through an app. Two-hour delivery from local stores is free and one-hour delivery is $8. Prime Now first launched in December and is available in Atlanta, Austin, Baltimore, Brooklyn, Dallas, Manhattan and Miami.
-See this CNet article
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