Amazon adds same-day delivery to 11 new markets

Amazon (NASDAQ:AMZN) has expanded same-day delivery service to 11 new markets, making the service free for Prime members.

Prime same-day delivery has been added for members in Charlotte, Cincinnati, Louisville, Milwaukee, Nashville, Raleigh, Richmond, and Tucson, and Fresno, Sacramento, and Stockton, California. Amazon has also added new areas in central New Jersey, Dallas-Fort Worth, Los Angeles and San Diego.

Amazon debuted the service in 2014 in New York City and has been expanding to large metropolitan areas including Chicago, San Francisco and Washington, D.C.

"Prime was developed to make shopping on Amazon fast and convenient, and millions of members have used Prime free same-day delivery to make their lives even easier," said Greg Greeley, VP of Prime. "We keep making Prime better, and as our operational capabilities grow, we will continue to invent and expand delivery options that customers love."

The service was originally available only through a mobile app, but Amazon enabled the feature for computer orders earlier this week. It's a series of aggressive moves by the company to grow Prime membership and further engage customers in the Amazon ecosystem.

Growing that ecosystem by adding features and services is the goal. In his annual letter to shareholders founder and CEO Jeff Bezos declared: "We want Prime to be such a good value, you'd be irresponsible not to be a member."

For more:
- see this letter to shareholders
- see this Amazon press release

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