Topic:

In-Store

Latest Headlines

Latest Headlines

37% of shoppers compare prices via mobile while in store

In the United States, 37 percent of mobile users reported comparing prices on their smartphones while shopping in store locations. According to a GfK survey, 39 percent of these same U.S. shoppers are getting in touch with a trusted person for product advice.

Target updates app with brick-and-mobile in mind

Target has updated the integration between deals and shopping lists on its mobile app as part of the retailer's continuing quest toward what it calls a bricks-and-mobile strategy.

Home Depot revamps in-store handhelds

Home Depot is leveraging mobile to better enable associates. The home improvement chain has rolled out new smartphones to employees with an enhanced interface and the ability to check inventory, locate items and access product descriptions.

Amazon goes to school with first brick-and-mortar store

Amazon has opened its first brick-and-mortar location on the campus of Purdue University, dubbed Amazon@Purdue.

Stories from around the Web

Quick news from around the Web... H&M makes big e-commerce push E-commerce accounts for nearly all Grainger's sales growth Amazon Prime members spend more GS1 aims to ramp up grocery...

Mobile is making inroads in grocery

Shoppers are increasingly using mobile devices before and during grocery shopping trips, and mobile messaging is proving to impact purchases.

In-store vs. online: Has webrooming neutralized showrooming?

Brick-and-mortar retailers have been hearing it for years now: Shoppers are coming to your stores, playing with your merchandies and buying on Amazon. The practice known as "showrooming" has been hailed as the death knell for traditional stores, but after a busy holiday season full of in-store shopping, it appears that the playing field has been leveled. If not flipped entirely.

Macy's to focus on mobile

Macy's made waves when it announced plans to close 14 stores and cut jobs in early spring of this year in order to focus more on digital platforms and its omnichannel strategy. Both mobile web and mobile apps will be a priority going forward, according to R.B. Harrison, Macy's chief omnichannel officer.

1M beacon giveaway seeks to deepen retail adoption

Beacon adoption at retail is about to get a boost with 1 million free Bluetooth beacons soon to be handed out to merchants. ShopX, a retail platform for workforce management, announced it would give away 1 million units of hardware and the software to go with it, for free. The move is intended to deepen ShopX's engagement with retailers.

Tesco launches Google Glass app as the wearable's momentum dies

As it tries to get its finances in order, Tesco has announced the launch of its Google Glass shopping app, which has been in the works since June 2014.