A new study shows that the line between m-commerce and the in-store experience is rapidly disappearing as retailers reported that nearly half of customers who have used their phone for shopping have done so in-store.
In an industry traditionally rooted in touching, seeing and testing, e-commerce is becoming a more popular channel for shoppers to buy beauty and personal care products. According to A.T. Kearney's study "Beauty and the E-Commerce Beast: 2014 Edition," 47 percent of surveyed participants purchased more beauty products online this year compared to last year.
The new plans for Google's Shopping service are eerily similar to features already in place at Amazon. According to inside contacts, Google has approached retailers about creating a "buy" button for Google Shopping, similar to Amazon's popular "one-click ordering" feature. Of course, up until now, Google Shopping has referred shoppers to merchants' websites via links in search results.
Online shopping in China is booming and taking away from in-store sales for many retailers.
November sales for H&M rose 10 percent in November, due in great part to the retailer's new online sales markets.
Amazon continued to expand its sales platform into niche categories with the announcement of the new "Make an Offer" feature. The option will allow customers to haggle for better deals while giving vendors more control over pricing.
During the company's quarterly report, Hudson's Bay Co. announced that digital sales were up 73 percent to $62 million for Q3, for its non-Saks properties.
Amazon (NASDAQ:AMZN) unveiled "Make an Offer," a new platform that allows users to negotiate lower prices on thousands of items. Initially, consumers will be able to negotiate on more than...
Amazon unveiled "Make an Offer," a new platform that allows customers to negotiate lower prices on thousands of items. Now a shopper can offer to buy an item for less money and, if agreed upon, can purchase it at the lower price.
This year, in the five shopping days from Thanksgiving to Cyber Monday, more than 50 percent of total online traffic came from mobile. According to the IBM Digital Analytics Benchmark, mobile sales were up 27.2 percent over the shopping holiday, ending in a record-breaking Cyber Monday where mobile outpaced desktop for the first time.