Price optimization is the next frontier on the retail battle lines, with Walmart and Amazon waging a fierce battle to best each other on price. It's a fight that Amazon is winning thanks to its pricing strategy, according to the Price Perception Index (PPI) for digital retail.
While consumers are more enthusiastic in 2015 about online shipping and digital interactions with retailers, their behavior still lags behind. According to a new IBM study, consumer expectations are not being met, and retailers will need to close the gap in order to create trust and loyalty.
NEW YORK — There is no stopping the digital penetration of retail in 2014. In fact, e-commerce should top $300 billion in sales for the first time ever this year, meaning 10 percent of all retail sales will be done online.
Fab co-founder Bradford Shallhammer announced his new e-commerce venture Bezar, which he plans to launch sometime in March. Back to compete with the e-commerce giants, Amazon and eBay, the site will be a marketplace for unique products from small designers.
Videos on an e-commerce product page increase the order value by at least 50 percent, according to a Liveclicker Video Commerce Report, which looked at the video programs of some of the largest e-commerce operators in the United States.
German grocery chain Aldi offers dramatically cheaper prices on food than Walmart, according to a recent price check by blogger Erin Kelly.
Looking at the entire holiday shopping period, which includes Nov. 1 through Dec. 31, overall online sales were up 13.9 percent from the same period in 2013. According to the IBM Digital Analytics Benchmark, mobile traffic accounted for 45 percent of that online traffic, an increase of 25.5 percent, and 22.6 percent of online sales, an increase of 27.2 percent.
The first weekend in January generated the highest online shopping traffic volumes since the start of the holiday shopping season, according to the Verizon Retail Index. Traffic surpassed Black Friday weekend, Super Saturday weekend and the day after Christmas weekend.
U.S. grocery sales account for $600 billion annually, the largest retail category by far, but less than 1 percent of all e-commerce sales. Now, according to a new in-depth report by BI Intelligence, e-commerce startups and big-name tech companies are pursuing more grocery sales online and changing the grocery delivery industry for good.
2015 has arrived and with it, the future of retail. FierceRetail spoke with industry experts to learn about the major trends on retailers' to-do lists as they navigate through the rapidly changing, technology-driven retail world.