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Laura Ramos, VP-principal analyst at Forrester Research

practices and strategies. No two days are ever alike and I get the opportunity every day to talk ...

Liz Miller, senior VP-CMO of the Chief Marketing Officer (CMO) Council

team, almost from scratch. Our new team has new expertise in social strategy, data management ...

2014 Women to Watch in B2B Marketing

Women have come a long way in the marketing and advertising field. There is no better example of this than our own "2013 CMOs to Watch" feature, which included superstars such as... ...

Gail Moody-Byrd, senior director of marketing at SAP in the Integrated Digital group

and are more likely to embrace new behaviors. How can more women be successful in the B2B marketing industry ...

Julia Mee, senior director of advertising, media and sponsorships at Cisco

such as Padmasree Warrior (Our Chief Technologist and Strategy Officer), Rebecca Jacoby (our CIO) and, of course, ...

Petra Neiger, director of communications at Siemens Healthcare

more women be successful in the B2B marketing industry? Believing that they can do it, knowing ...

Linda Boff, director of global brand marketing at GE

in the B2B marketing industry? I'm impressed by the number of very talented women I see in CMO and other ...

Ardath Albee, CEO of Marketing Interactions Inc.

of a content strategy project because we can learn so much about target markets that context becomes a driving ...

Belinda Hudmon, senior director of global brand and digital marketing at Motorola Solutions

and search and digital advertising. How can more women be successful in the B2B marketing industry? Build ...

Tips to help you make the most of your new Twitter profile page

good feature for marketers is the ability to pin a tweet to the top of your page. Choose something ...