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Facebook sets Internet of Things strategy

platform–including platforms that extend beyond mobile. Of these platforms, one of the most exciting new spaces ...

Stories from around the Web

reality with geolocation via mobile devices. > Sonata boosts ad platform with stronger geo-targeting.   > Investors pledge $35M to mobile analytics tool. And finally… Coke wants to see if people can open ...

Bing moves to consolidate devices for ad targeting

In what it is calling a move toward greater simplicity, Bing began rolling out a consolidation operation, adding smartphones to its overall unification of devices begun in the fall of 2014, which combined PCs and tablets into a single device target. ...

IAB: Mobile cannibalizing spending on other channels

of marketers have spent more on mobile the past two years, with 9 percent increasing their mobile budget ...

Adobe to launch mobile publishing tool

thousands of apps for tablets and phones. "The mobile market is unquestionably better because graphic ...

Thismoment's new tool aims to shorten sales cycles, boost ROI

are lauding the company for its efforts to understand and address the mobility needs of the sales community. ...

EMarketer: Facebook, Twitter leave Google, Yahoo behind in display ad market

from mobile this year, reaching $1.19 billion, eMarketer estimated. Twitter will nearly double its U.S. ...

Holiday Web traffic peaked on Cyber Monday 2014

at work to mobile screen browsing in the evening. In general, average mobile traffic during the week ...

Also Noted

Stories from across the Web… > Digiday spotlights nine brands to watch out for on the Apple Watch. > ClickZ explains how to write an article that moves people on social media. > Advertising Age discusses T-Mobile's push toward the enterprise. > CMSWire says sales is a star player ...

Update: Salesforce pulls business in Indiana in reaction to controversial anti-gay law

predictive analytics tool Research Corner: 2015 is (really!) the 'year of mobile' for B2B marketers ...