Search

Filter:

Search Results

Spotlight on…Twitter rolls out mobile ad campaign management tool

Twitter has officially released its new mobile ad management tool, dubbed Twitter Ads companion, according to a report from sister publication FierceMobileMarketer. "This mobile tool lets you check campaign performance, optimize budget and schedule, and respond to notifications. It's available ...

Twitter unveils mobile ad campaign management tool

it going." Marketers will only be able to use the mobile tool, which Twitter said it will continue ...

American Eagle optimizes for mobile

deal more to teen and youth-oriented retailers such as American Eagle. Being mobile first is the best ...

Ad spending grew just 2% in 2014

spending forecast to $531 billion in 2015 EMarketer: Mobile video spending to hit $2.62B this year B2B ...

Men 5 times more likely to shop through app than women

of women believe mobile alerts from a store they are shopping in would improve their in-store experience. ...

Walmart's sales rise 10% in Mexico

customizes online shopping Walmart buys social shopping app Luvocracy WalmartLabs buys Stylr mobile app ...

Hybris Software adds Google Analytics support to hybris Extend marketplace

to quickly create and update tags for websites and mobile apps, the Google Analytics hybris Connector enables ...

Sears Canada CEO to join Barnes & Noble, plus 2 more exec shifts

a 17-year stint at Sony, including roles such as president of Sony's personal mobile products company ...

Also Noted

Stories from across the Web… > Facebook redesigns its logo. > Marketing Land shares three ways to win with mobile wallets. > ClickZ examines American mobile video viewing habits. > TheNextWeb explores the psychology of selfies. > Mobile Markete r lists the top 10 mobile advertising ...

Spotlight on…Marketo, Gimbal team up

Marketo has partnered with Gimbal, a provider of location-based mobile engagement services, according to a report in sister publication FierceCMO. The alliance will allow its customers to combine proximity and behavioral data to generate customized marketing messages.  "Proximity/location ...