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Yahoo poaches top Amazon exec to lead ad sales for the Americas

Yahoo has poached Amazon's top sales exec, Lisa Utzschneider. Lisa Utzshneider She joins the company as its new senior VP of sales for the Americas. Utzschneider will succeed Ned Brody, who is now senior VP, advertising technology and strategy, at Yahoo. She will report directly to CEO Marissa Mayer. ...

Walmart considers online price matching

announced early access to deals for its Prime members. However, Walmart has already pledged to make sure ...

Coupons.com introduces card-linked offers

Coupons.com has unveiled its latest version of the Brandcaster program, a free, self-service publishing platform that enables retailers to offer customers digital coupons. New to the program is a card-linked platform that allows digital coupons to be adde ...

Drugstore chains drive retail clinic growth

of strategy. So growth has been most evident in drugstore clinics, particularly CVS," said Bruce Carlson, ...

Boohoo opens first pop-up in the US

strategy, it's of newness," co-founder and CEO Carol Kane told  Women's Wear Daily. "We ...

MCX says consumer data safe; will not fine merchants for breaking exclusivity

There have been attacks and there will be many more and we will deal with them." Davidson also stressed ...

15 B2B CMOs to Watch 2014

To stand out from the crowd and rise above competitors, B2B marketing leaders must realize they can't do it all alone. Our picks for this year's list of 15 outstanding CMOs have that in... ...

Charles Barkley still the 'IT Guy' in next phase of CDW's 'People Who Get IT' campaign

Today' deal offers B2B marketers huge reach with sports fans Charles Barkley is back in latest version ...

Göran Nyberg, president of North American sales and marketing, Volvo Trucks

with the Live Test campaign. Let's face it, even cutting edge semis aren't the sexiest products ...

How Home Depot's founder kept his legacy intact after hack

Home Depot's outgoing CEO Frank Blake could have had his legacy erased by the retailer's recent data breach. But instead of passing blame or handing off responsibilities to his successor, Craig Menear, Blake rolled up his sleeves and got to work ...